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Friday, 17 June 2011

Does driving a Porsche make a man more desirable to women?

New research finds that men's conspicuous spending is driven by the desire to have uncommitted romantic flings. And, gentlemen, women can see right through it.

According to the researchers, women found a man who chose to purchase a flashy luxury Porsche more desirable for a date than the same man who purchased a non-luxury economy car such as a Honda Civic. However although women found the flashy guys more desirable for a date, the man with the Porsche was not preferred as a marriage partner. Women inferred from a man's flashy spending that he was interested in uncommitted sex.

What about a Hyundai Getz, what does that signal? It could be a subliminal Porsche!

Read the full article in Science Daily

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